PrettyMuch Works

Startlet · Legal

Startlet Privacy Policy

Startlet does not collect, store or share your personal information. Your plans stay on your iPhone.

Effective date: 23 October 2026
Last updated: 23 October 2026
Provider: Parn Jones, trading as PrettyMuch Works ("PrettyMuch Works", "we", "us"), Auckland, New Zealand.
Contact / Privacy Officer: PrettyMuch Works Support, support@prettymuchworks.com

1. Summary

Startlet is a calm day planner for iPhone, designed with ADHD brains in mind. We do not collect, store or share your personal information. Your tasks, notes, Mind Offload text and world progress are saved on your iPhone, not on our servers. Startlet has no account or sign-in, no analytics, no advertising, no tracking and no third-party SDKs. The only network connections it makes are through Apple's own services, described below.

2. What stays on your iPhone

  • Your plans. Tasks, tiny first steps, notes, reminder settings, "days you showed up", Finds and your world progress, and any task icon photos you add, are stored in Startlet's private storage on your iPhone. That storage is shared only with Startlet's own widgets and Live Activity so they can show your next task. Startlet does not sync this data to iCloud or to us.
  • Settings. Your theme, app icon choice, chosen world and similar preferences are saved on your iPhone.
  • Device backups. If you back up your iPhone with iCloud Backup or a computer, iOS may include Startlet's data in that backup. Apple's terms cover those backups.
  • Deleting. Your Startlet data is stored only on your iPhone; Startlet does not sync it to iCloud. To delete it, delete the Startlet app (this also removes its widgets and Live Activity data). Copies inside an existing iPhone backup are removed when that backup is deleted or replaced. There is not yet a delete-all option inside the app. If you need help, contact us at support@prettymuchworks.com.

3. Microphone and speech recognition (Mind Offload, optional)

  • If you tap the microphone in Mind Offload, iOS asks for microphone and speech recognition access. Typing works without either.
  • The microphone is used only while you dictate. Startlet does not record or keep the audio. Only the resulting text is saved, on your iPhone.
  • Startlet asks iOS to transcribe on your iPhone whenever your device supports it. If on-device recognition isn't available for your language or device, iOS may send the audio to Apple to transcribe it. Apple handles that under its own Privacy Policy (https://www.apple.com/legal/privacy/). We never receive the audio or the text.
  • You can turn microphone and speech recognition access off at any time in iOS Settings > Startlet.

4. Apple Intelligence (optional, supported devices only)

On iPhones that support Apple Intelligence, Startlet can use Apple's on-device language model to sort your Mind Offload into separate tasks with their days and times, and to suggest a tiny first step for a task. This runs on your iPhone. We don't receive what you wrote. On other devices, Startlet sorts your text with its own on-device rules.

5. Camera and Photos (task icons, optional)

  • You can give a task its own icon by choosing a picture with "Choose from Photos" or by tapping "Take a photo". Both are optional, and Startlet works fully without them.
  • Photos. "Choose from Photos" uses Apple's photo picker. Startlet only receives the one picture you choose and cannot see the rest of your photo library. Startlet never saves anything to your photo library.
  • Camera. iOS asks for camera access the first time you take a photo. The camera is used only while you take that photo.
  • What is saved. Startlet makes a small square copy of the picture (320 × 320 pixels) and saves it in Startlet's private storage on your iPhone. Location and other photo metadata are removed. The original picture isn't kept.
  • What isn't done. Task photos are not uploaded, synced to iCloud, sent to us or anyone else, or analysed. They don't appear in widgets or the Live Activity.
  • Deleting. Removing or replacing a task icon deletes its photo straight away. When you delete a task, its photo is deleted the next time you open Startlet. Deleting the app removes all task photos. Copies inside an existing iPhone backup are removed when that backup is deleted or replaced.
  • You can turn camera access off at any time in iOS Settings > Startlet.

6. Notifications, widgets and Live Activity

  • Reminders are scheduled on your iPhone with iOS notifications. They are not sent from a server. If you start a free trial of Startlet Plus, Startlet may also remind you 3 days before the trial ends. Reminders show the task's name, so they may appear on your Lock Screen. You can change this in iOS Settings > Notifications > Startlet.
  • Widgets, the Live Activity and the Dynamic Island can show task names and timers on your Home Screen and Lock Screen. Anyone who can see your screen may see them. You can remove widgets, and turn off Live Activities in iOS Settings.

7. Purchases (Startlet Plus)

Startlet Plus subscriptions and the Lifetime purchase are sold and processed by Apple through the App Store. We do not receive your name, payment details or Apple Account information. The app checks with Apple's StoreKit whether you have Plus, and "Restore purchases" asks the App Store to confirm your purchases. Apple's handling of this information is covered by Apple's Privacy Policy (https://www.apple.com/legal/privacy/). We receive only aggregated, non-identifying sales reports from App Store Connect. You can manage or cancel a subscription in iOS Settings: tap your name, then Subscriptions.

8. Apple's analytics and crash reports

If you have chosen to share analytics with app developers in iOS Settings (Privacy & Security > Analytics & Improvements), Apple may give us aggregated usage and crash information through App Store Connect. Apple controls this, it doesn't identify you to us, and you can turn it off at any time.

9. Health information

Startlet is a planning tool, not a medical product, and it gives no medical advice. It does not ask about diagnoses, and it does not read or write Apple Health data. What you type into your tasks stays on your iPhone. If you choose to mention a diagnosis or other health information when you email us for support, we treat it as sensitive: we keep it only in our mailbox, use it only to help you, and handle it as described in our website Privacy Policy (https://www.prettymuchworks.com/privacy/).

10. Children

Startlet is rated 4+ on the App Store. That is a content rating, meaning the app contains no objectionable material; it does not mean the app is directed at children, and it is not. Because the app collects no personal information from anyone, we do not knowingly collect personal information from children.

11. Sharing and overseas disclosure

We do not sell, rent, share or disclose personal information, because we do not hold any. We do not send personal information from the app overseas. If you email us, your message is stored by our email provider, Apple (iCloud Mail), which may store it outside New Zealand; see our website Privacy Policy (https://www.prettymuchworks.com/privacy/). Apple's services described above (speech recognition, StoreKit, the App Store and iCloud Backup) are provided by Apple under its own terms.

12. Security and retention

We hold no personal information from the app, so there is nothing from the app to retain or secure on our side. Data on your iPhone is protected by iOS and stays under your control until you delete it or the app. We keep support emails only for as long as we need them to respond to you and to meet our legal obligations, and then delete them.

13. Your rights

New Zealand (Privacy Act 2020)

You have the right to ask us for access to, and correction of, personal information about you (Information Privacy Principles 6 and 7). As we hold none, we will normally confirm that. If you are not satisfied with our response, you can complain to the Office of the Privacy Commissioner (www.privacy.org.nz).

European Economic Area and United Kingdom (GDPR / UK GDPR)

We do not process personal data about you as a controller through the app. On-device processing (such as dictation and task sorting) happens locally and is not accessed by us. You still have rights of access, rectification, erasure, restriction, portability and objection, and the right to complain to your local supervisory authority (in the UK, the Information Commissioner's Office). We don't receive or hold personal data from the app, so we haven't appointed a representative in the EU or UK. If you are in the EU or UK, contact us directly at support@prettymuchworks.com.

California (CCPA/CPRA)

In the last 12 months we have not collected, sold or shared (for cross-context behavioural advertising) any category of personal information about California residents. You have the right to know, delete, correct and opt out of sale or sharing, and the right not to be discriminated against for using these rights.

14. Changes

If Startlet ever starts collecting information, for example through cloud sync or an account, we will update this policy, and the App Store privacy label, before that version is released, and change the effective date above.

15. Contact

Parn Jones, trading as PrettyMuch Works, Auckland, New Zealand. Email: support@prettymuchworks.com